Considering all of the hullabaloo regarding branding (and Monday's post), I hope you are convinced that having a strong brand can, at the very least, a good idea. Unfortunately, good ideas and good brands don't manifest into reality all by themselves; they have to be built. So I bet you are wondering how, exactly, does one go about building a brand. Furthermore, how do you build a brand that stands out and above the rest. Monday's jump had some great insights for getting started on crafting and your brand's framework. But how do you go from roughly hewn to highly polished? How do you build a killer brand? Follow the jump to learn the seven keys to building a killer brand.
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Posted Wednesday, August 07 2013 6:45 PM
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